Research - Digital Transformation in Travel
Why Travel Brands Need To Be Innovative With The Digital Disruption Challenge
Organizations across the world have had to or will have to respond to the regime shift that digitalization has entailed for businesses and for every aspect of human life for the past years.
This e-book will take on a descriptive, research based approach to digital transformation. Information is gathered from the author’s experience in the IT/Tech and SaaS sphere, and from evidence based research encountered when working with this book. As there are many ways to describe digital transformation, so are there different ways in which industries are being affected differently by it.